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In their latest vlog post, Whitney Casey Productions’ Erica Harpold weighs in on the Forbes Insights article, “Video In The C-Suite”.
Read more →It may seem obvious, but there’s a ‘free’ PR opportunity you as an employer may be overlooking every day. The work environment you create for your employees is directly correlated to the image your company projects to the community. It’s the little things that you do for your staff – whether it be a staff [...]
Read more →In today’s online driven world, everyone in the marketing profession should understand search engine optimization (SEO) basics. Public Relations is no different. I would argue that only website strategists have more at stake before the mighty sword of Google.
Read more →“Mommy, I don’t like you. You’re not my friend.” I get this from my fickle 5 year old on a regular basis. My snarky reply is usually, “Good. I’m your parent, not your friend. You’re not supposed to like me.” CEOs and business owners struggle with a similar issue on a regular basis: with employees, [...]
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